Fans around the world are gearing up for the FIFA World Cup Qatar 2022™. As the tournament fast approaches, the newly revealed emblem will serve as a beacon to fans across the globe, drawing them to a new type of FIFA World Cup™, where everything is within easy reach. 

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The story behind the emblem

The emblem was inspired by traditional woolen shawls worn during the winter months – when the FIFA World Cup 2022™ will take place – in Qatar and around the world. 

Like football, the shawls' popularity is a unifying force, woven into the everyday fabric of people's lives. 

The typeface created to complement the emblem likewise celebrates Qatar's heritage with a global twist. It brings traditional Arabic calligraphy into dialogue with other global languages through the integration of elements like the kasheeda – a lengthening of the line connecting letters to enhance the flow and elegance of the written word. 

 The FIFA World Cup Qatar 2022™ emblem. A football and diacritic marks on the emblem represent the Arabic script. The emblem’s shape resembles the FIFA World Cup™ trophy; a shawl that is popular in the Gulf region; and the infinity symbol, reflecting our 8 stadiums and legacy. When rotated, the emblem forms a circle, representing football and our planet. Other decorative elements include traditional floral patterns and the kasheeda, a unique aspect of Arabic calligraphy.

More about the FIFA World Cup Qatar 2022™

Qatar

 Traditional Qatari souq.
 Hotel in Qatar.
 Doha Metro.
 Qataris at a FIFA World Cup Qatar 2022™ bid event.

Stadiums

 Al Bayt Stadium.
 Al Janoub Stadium.
 Al Thumama Stadium.
 Al Thumama Stadium.
 Education City Stadium.
 Khalifa International Stadium.
 Lusail Stadium.
 Ras Abu Aboud Stadium.
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